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Challenge: A Vast Whitespace with Limited Reach As the Director of Channel Partnerships for the past decade, I've been tasked with a...

If you’ve ever been responsible for building a partner ecosystem, you already know the grind. The endless scrolling through LinkedIn,...

Why Traditional Partner Engagement Fails and How Barcada Can Help Sales Reps and Partners Win Together The Reality of Selling with...

In today's rapidly evolving business landscape, generative artificial intelligence (AI)  is emerging as a transformative force, poised to...